25 Mar 09 Why will proprietary software will eventually die?

Last night I met with a friend of mine, Mr. Doron Ofek. For those of you not familiar with the Open Source market in Israel, Doron is the one person most affiliated with RedHat in Israel, as Doron championed the adaptation of RedHat Linux servers in various enterprises and government offices in Israel. Doron is currently heavily involved in the OpenMoko project and its adaptation and promotion in Israel.

We spent a great deal of time last night, talking about the various aspects of Open Source training in Israel – as both us provide various training services to this market sector. While I’m mostly focused on Asterisk Training, Doron is focused on Linux and XEN training. Both of us have some our training routes knee deep in Israel’s computer/IT training companies, namely Matrix, Hi-Tech College and John Bryce. We both talked about our discontent with their inability to promote and market Open Source training courses, simply because they have no idea what these are.

For example, while Hi-Tech college were incapable of signing up a single person for an Asterisk Bootcamp course, I had signed up 10 people to a my first bootcamp – without any marketing or sales budget, simply by putting out the word in the right places. Now, Hi-Tech college has a list of over 5000 people who studied Linux and other Open Source and networking subjects in their college – should have they been able to gather up at least 10 people as well (less then 0.5% of their entire customer base)? the answer is a definite yes, why were they unable to do so? simply because they have no idea what Asterisk is, how it can be marketed, how it can sold and how the customer should be approached.

Doron had indicated a similar issue with both John Bryce and Matrix – however, due to other reasons. However, Doron had managed to sell quite a few training courses for Linux on his own – without any help from the big boys – how did that happen? how is it possible that Doron and I succeeded where the other colleges had failed? how can that be? – then we both realized why eventually, proprietary software will die and the Open Source movement, over the course of time, will simply negate the presence of proprietary software – simply because Open Source people provide for better marketing strategies and methodologies.

Did we learn how to do marketing on school? are we marketing people by nature? the answer is NO – we learned how to market our belief in the Open Source initiative over the course of time. We championed Open Source in various enterprises, events, public speakings and other places. We were the “soap box” speaker at Hide Park’s Speakers Corner, we were that crazy man on the street screaming: “The world is coming to an end, repent!” (well, you know what I mean) – but all in all, as time progressed we learned how to market the Open Source initiative and our belief – the large enterprises are stuck in their own belief and stagnant marketing strategies and plans. As time progressed, the various “champions” left the large enterprises, simply because they got fed up with the wrongful methodology of these and followed their own path – and doing so with moderate success.

In my belief, as time will progress, the large enterprises will surely migrate to the Open Source, and I won’t be surprised if within a period of 5-6 years Microsoft will be shipping out a version of Windows that is based on the Linux Kernel – or another Open Source distibution methodology. Call me crazy, call me chaotic, call me a dreamer – but mark my words – this will happen.

Tags: Asterisk, Business, Cloud computing, digium, economy, GPL, GreenfieldTech, Linux, Mandriva, Microsoft, violations

26 Nov 08 Sierra AirCard 880E and Mandriva Linux

As you probably already learned from a previous post, I’ve switched to Mandriva from my previous FedoraCore distro, running on my home PC and my old ThinkPad T42 notebook.

Recently, I’ve signed up with Cellcom, an Israeli cellular provider for data connection only. I’ve received a Sierra AirCard 880E, which installs easily on Windows and on MacOSX, however, Linux was a little tricky. While reading several sources around the internet, dealing mainly with some shell based scripts – Mandriva is different – simply requires a bit to know the Mandriva framework in order to get it working right.

Step 1: Know where your AirCard is

As the AirCard is inserted to the computer, Mandriva will automatically load the respected kernel module and will automatically assign the /dev/ttyUSB0 device to it.

Step 2: Mandriva Control Center

In the Mandriva control center, launch the network configuartion tool for creating a new connection. Here’s the trick, you need to create a “POTS” connection, not a 3G/EDGE connection. The reason is that the EDGE/3G functionality is maintained by the AirCard itself, Linux has nothing to do it.

Step 3: Configure your connection

I named my connection as Cellcom and setup the following as my dial-in number: *99# – this is very important. Select PAP/CHAP as your login type and set both the username and password to be “cellcom”.

From this point onwards, you should be just fine and up on the network in no time

Tags: AirCard, Linux, Mandriva, Sierra

01 Jun 08 Open Source business sustainability

While Open Source projects around the world gather up the troops and become recognized for what they are: highly polished, highly effective, extremely economical products – the situation in Israel is fairly different. We’ve all heard about companies like Zimbra (recently acquired by Yahoo), MySQL (recently acquired by SUN) and others, which had struck BIG TIME. However, the situation in Israel differs immensely.

I’ve been invited to participate in a panel at the Garage Geeks, to discuss the various aspects of Open Source sustainability. I’ve made it my business to build a business completely surrounded by Open Source, devoted to the promotion and adaptation of Open Source – and when possible, the promotion of Open Source licensing models and the understanding of what they mean.

In one of my previous posts, I’ve indicated that Open Source projects are highly exploited in an illegal manner in Israel, thus, making Open Source business in Israel a high target for Open Crooks. The question immediately arises, how can an Open Source project become successful? In addition to that, what are the factors that make a good Open Source project a grand Open Source project.

Step 1: Features

For an Open Source project to become popular and frequently used, it should have an extensive range of features, which is constantly being upgraded and enhanced. Taking from my own personal favorite, let’s take a look at Asterisk – the Open Source PBX. Over the course of the past 5 years, Asterisk had evolved to include hundreds of features. Each new feature in an Open Source product expose it to a new market. With Asterisk, the introduction of an Answering machine detection tool had introduced it to the automatic dialer and contact center market. The introduction of LumenVox speech recognition had introduced it to the ASR market, and so on.

While features are important, it is also very important to make sure the features included are features that the community and users require. While it is really cool to have a mod_kitchensink for the Apache web server, no one really uses it.

Step 2: Community

In order for an Open Source product to become successful, it MUST have a vibrant and active community – better yet, more than one. While an active developer community is important for the advancement of the project, a set of auxiliary communities is required. A users community is a must, rendering support and usage ideas to its members. No less important is a business oriented community, one that speaks to the manager level people, those making the decisions in organizations. Tap into that level, and the Open Source project is now gaining followers from other side of the border.

Managers tend to be highly traditional in thinking, not inclined to utilize Open Source at first try. A vibrant business community of the Open Source project can do wonders to the project, especially with its promotion and adaptation into existing and new business structures.

Step 3: Funding and Sustainability

Funding an Open Source project doesn’t entirely mean – MONEY! Well, eventually it does mean money, but not in the normal way we think or work with money. Open Source developers don’t work primarily for the money, the driving force behind Open Source developers is different. Question be: “If Open Source developers aren’t motivated by money, why would you need funding?” – the reason is simple, the surroundings of an Open Source project require funding.

The surroundings of an Open Source project mainly include the following: public events, developer meetings, servers, hosting, travel fares, participating in trade shows and others. All of the above are generally associated with Marketing, however, marketing an Open Source project is sometimes as important as the project itself. If we are to examine the growth of the Linux community and user base in the world, we are mainly thankful to RedHat in its early days (1996-2001), closely followed by Debian with its recent off spring Ubuntu (2006-2008). Imagine, you can now go into an IBM dealer and ask to buy your notebook with Linux, how cool is that? how did that happen? did the world suddenly realise Linux is better than Windows? – the answer is NO! The marketing efforts of these companies had proven worth while, as the concept of using Linux as a desktop became common in recent years.

Step 4: Training and Certification

If your Open Source project is UberGeek targeted only, than you have a very slim chance of making it big. Lowering the bar on the requirements for the adaptation of an Open Source project is highly important and can be mostly achieved by training and certification. The training makes it possible for people to learn more about an Open Source project, while the certification makes the project seem more desirable and exclusive.

Why do people seek M$ and Ci$co certifications? simple, because they know these certifications mean something to manager level people and decision makers. The certification is a written (actually printed) proof that you know what you are talking about and that you are truly a professional working in the field of that Open Source project.

Conclusion:

If all of the above are met, you are surely on your way to create the next big Open Source project – and you are on your way to world fame and rock-star feeling.

Tags: Asterisk, Business, Cisco, Debian, Funding, Linux, Mandriva, marketing, Microsoft, mysql, open source, RedHat, sales, Ubuntu, Zimbra

18 Feb 08 Mandriva Flash – THIS THING ROCKS!

Ok, I usually don’t get really excited about distributions, after all, I did spend the last 10 years inside different Linux distros – so getting me excited about something won’t be an easy task. However, this time something took me a little by surprise, mainly, something that comes from a distro that I really used to love in the past.

Mandriva (Formerly Mandrake + Connectiva) had brought on to the world a distro that is bootable directly from a DiskOnKey. Well, this isn’t a new thing, I’ve created one my self a while back. The thing that I liked about this one was that it is jam packed! It booted without any problems on my IBM T42 Notebook, bringing up a cool KDE 3.5 Desktop is less than 2 minutes – which is really fast for my notebook. The 3D desktop effects work like a charm, and even the wireless network worked immediately – all in all – a very satisfying experience.

The key it self is a 4GB Disk-On-Key, with enough space to have you work on any Internet Cafe computer, and still keep your data inside a /home that has around 300MB of storage space. For a developer like myself, this environment gives a very portable computer to take with me, while I travel or when I’m on customer location.

I’ve tried booting it on several different PC hardware environments, mainly notebooks and Internet Cafe POS computers, they all worked in a more or less similar manner (well, apart from that Internet Cafe that was using old P2 computers – what a shit place!). I loaded onto my home directory on the key my Asterisk sources, and here I was sitting in a coffee shop in Tel-Aviv, working no Asterisk on a public computer – I don’t know what it means to you, but to me it means a great deal. I hope they come out with a 8GB or a 16GB version of this key, as that will enable more to be done, turning this tiny little gadget into a really portable development lab.

It doesn’t really matter if you’re a computer geek, or just an average Joe on the street, no one, and I really mean no one can stay un-affected by the 3D desktop. The slick look and the smooth operation of the environment on a modern PC leaves almost any spectator breathless.
Most of the reactions I’ve gotten in the Cafe were: “DEAR GOD – WHAT IS THAT? CAN I HAVE THAT IN VISTA?” – always ending up with a big fat “NO – YOU CAN’T – GO LINUX”.

Ok, need to move now, I don’t think the Internet Cafe attender here will like me booting something else but his silly little XP and bypassing all his Billing system – well, have to go now.

Tags: Asterisk, Cafe, Connectiva, Disk-On-Key, Distribution, internet, Linux, Mandrake, Mandriva